The 7 Sections Every UGC Media Kit Needs in 2026

By ProfilePosts+ · Sep 24, 2026 · 5 min read

A brand manager spends less than a minute on your media kit. Put these seven sections in this order, and that minute works for you instead of against you.

1. Your Hook: Who You Are in One Line

Not your life story — one line: the type of creator you are and who you create for. "UGC creator for skincare and beauty brands" beats a paragraph every time. If they can't place you in five seconds, they move on.

2. Your Best Work, First

Lead with your three strongest pieces, not a chronological archive. Brands decide fast, and your best work should be the first thing they see. Video-first: embedded, playable, no downloads.

3. Live Social Feeds

Screenshots of follower counts go stale the day you take them. Live Instagram and TikTok feeds prove you're active right now — and they update themselves. This is the section that separates a living creator from a PDF someone made six months ago.

4. Audience Snapshot

Keep it tight: top age range, top locations, gender split. Brands aren't buying your content in a vacuum — they're buying access to the people who watch it. Three to four stats, no more.

5. Services and Deliverables

Spell out exactly what you sell: UGC video, product photography, unboxings, testimonials, usage rights, whitelisting. If a brand has to ask "so what do you actually offer," you've already lost momentum.

6. Rates (or a Starting-At)

Listing rates filters out bad-fit brands before they waste your time — and it signals you're a professional, not a hobbyist hoping for free product. Even a "packages start at $X" line does the job. For help setting those numbers, read our UGC pricing guide.

7. Contact — Dead Simple

A contact form or a single email address, right there on the page. Not "DM me" (brand managers don't want to DM). Not a link to another link. One tap, message sent.

If your media kit needs a tour guide, it's not a media kit — it's a scavenger hunt.

Put It All on One Link

Notice what's missing from this list: scattered profiles, Drive folders, "link in bio" tools that weren't built for brand deals. Everything above belongs on one page, one link — which is exactly what a ProfilePosts+ media kit is.